IT'S BACK! April 10th - 14th to be exact. For over twenty years Whistler BC has hosted the beloved World Ski and Snowboard Festival. Last year the event welcomed back the crowd and skier favorite event, The Saudan Couloir...
With heavy hearts, we remember Chris Prior as an industry legend. Most know Chris Prior as the founder and owner of Prior Snow, but it the passion behind the name that really defined him. The best way to remember...
SCOUT: searching for talent across the country and featuring stand out skiers one at a time. On this edition of Scout, we catch up with Kate Targett. Why she's on our radar? Because not only has this lady been absolutely...
Usually, a frequent road warrior from Whistler to Revelstoke this weekend was going to be different, I was going to fly to Revelstoke. No road conditions to track, no incoming storms to navigate and most of all, I could...
It's that time, you know the one when we get super stoked because there is a NEW PRINT SBC SKIER! Shred duo Dave Treadway and Blake Jorgenson are no strangers when it comes to nailing the shot, #dreamteam if you will....
The all mighty great eight questions, or as we call them – the GR8. Diving into each featured skiers favorites, best of’s and nitty gritty – or at least more than their Instagram profile will tell you. Met our pal...